Google Grant Case Studies

Human Services Nonprofits

Direct Marketing, Direct Impact

Featured Case Study

Volunteers of America – NY

Serving the Most Vulnerable

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Penn-Mar Human Services

Transforming Life into Living

Goodwill of Central NC

Empowering Local Employment

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HADI

Assisting Humankind's Development

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ECAD

Providing Mobility & Independence

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Chandler Hall Case Study

Transforming the Experience of Aging

Nonprofit Megaphone2020-06-02T15:00:09+00:00

GraceSigns

Giving Language to All

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Erika’s Lighthouse

Creating Hope Amidst Teen Depression

Nonprofit Megaphone2020-06-02T14:51:53+00:00

America’s VetDogs

Providing Service Dogs for Veterans

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YWCA USA

Eliminating Racism, Empowering Women

Nonprofit Megaphone2020-06-02T15:02:43+00:00

Kendal at Oberlin

Transforming the Experience of Aging

“We have been working with NPM for just over two years now, and our results are absolutely incredible!

Previously we were working with a marketing firm that was unaware of the Google Grant opportunity, and was producing lackluster results for our website.

Within the first year of working with the team at NPM we increased our performance more than tenfold, at a large cost reduction.

Worth. Every. Penny. Spent!”

Montgomery Place

Why Human Services Nonprofits Succeed

Direct Service Delivery

Nonprofits can advertise for each of their specific services, directly reaching the people who need them most.

Education-Based Marketing

The Google Grant offers an opportunity to both inform and educate, injecting your perspective into relevant search results.

Personal Impact

Conversions from ads in human services organizations can often be measured in lives changed, truly the ultimate success metric.

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Why We Care

We asked our team why they were passionate about Human Services. Responses included:

I believe that no one should be discriminated against. People of all races, genders, religious beliefs should be treated as human. There is no reason why people should have to endure hunger and racism in today’s world. Every human is a special gift and should be shown compassion and love.

People who provide extra care and support in our communities deserve our extra care and support.