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Solar Sister
Investing in women. Powering the future.
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The Challenge
Before coming to Nonprofit Megaphone, Solar Sister was struggling to generate new website traffic with only 43 monthly clicks to their site. They were unable to take advantage of the Google Ad Grant due to the complexities and time constraints of Google Ad management.
The Outcome
Since the start of working with NPM in September of 2020, they have seen a dramatic increase in traffic to their website. Within four months, the clicks to their site had gone up to 1,790, a 3,000% jump!
3,000%
Percentage Increase in Traffic
1,766
Average Monthly Clicks
7.74%
Click Through Rate on Ads
GENDER EQUITY. ENERGY ACCESS. CLIMATE JUSTICE.
Solar Sister envisions a brighter world powered by women entrepreneurs, and they drive impact by investing in women-owned clean energy businesses in off-grid communities. In sub-Saharan Africa, where more than 600 million people have no access to electricity and over 700 million must rely on harmful fuels, Solar Sister believes women are a key part of the solution to the clean energy challenge.
Solar Sister empowers African women with economic opportunity, providing essential services and training that enable women entrepreneurs to build sustainable businesses.
The client said:
“Since working with Nonprofit Megaphone, we have seen a huge increase in monthly clicks. Our average has increased by more than 3000%, and we have gotten as many as 2,322 clicks in one month. Many more new visitors are coming to our site. I was impressed to learn that 75% of the Ads that NPM posted are at the top of the Google search results in the first two or three slots. We’ve been impressed by the attentive service and willingness to provide information that helps us understand. This is one thing that made Nonprofit Megaphone stand out from others.”
Solar Sister
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