COPD Foundation
Supporting Community & Fighting for Cures
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The Challenge
The COPD Foundation wanted to broaden its reach so that their resources could spread awareness, educate the public, and even save lives.
The Outcome
By partnering with Nonprofit Megaphone and utilizing the Google Ad Grant, the COPD Foundation has been able to drive an additional 300+ screenings completed per month through ads alone. Google Ads also support the Foundation’s efforts to reach out to individuals with COPD, prompting dozens to join the COPD360social online community. This is in addition to the thousands of people who are visiting the COPD Foundation’s website each month through Google Ads and engaging with all of the various offerings and services that are provided.
9,000+
New People Engaging with COPD Foundation Monthly
300+
New People Using COPD’s Risk Screener Monthly
11.2%
Conversion Rate from Ads
SUPPORTING COMMUNITY & FIGHTING FOR CURES
The COPD Foundation supports individuals with Chronic Obstructive Pulmonary Disease (COPD), provides screening to detect undiagnosed cases, advocates for policy changes, and fuels research aimed at treatment and cures. The Foundation operates a unique online “COPD360social” community of over 35,000 members globally who have COPD.
The client said:
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