Hillel International
Enriching the Lives of Jewish Students
Faith & Religion
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The Challenge
Hillel International wanted to find a way to reach a more specific audience of tech-savvy students and provide them with new opportunities in a way that would be cost-effective and scalable.
The Outcome
With Nonprofit Megaphone's help in creating campaigns that support initiatives ranging from Hillel’s guide to colleges from a Jewish perspective to ads boosting awareness of Jewish holidays, Hillel shares its content via the Google Ad Grant with thousands of visitors each month. Even more powerfully, Hillel’s highly optimized website and eCard program provide the organization with an effective method of converting visitors into email list subscribers, which Hillel can then nurture into donors over the long term.
5,700+
New People Engaging with Hillel per Month
7.5%
Average Click Through Rate
320+
Ecards Sent + New Email Subscribers per Month
ENRICHING THE LIVES OF JEWISH STUDENTS
Hillel International serves hundreds of thousands of Jewish college students globally, providing impactful and distinctly Jewish experiences and opportunities. As a result, 94% of the students Hillel serves say that being Jewish will continue to be important to them after graduation.
The client said:
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