Nonprofit Marketing Resources

Fundraising is not generally a favored topic in the nonprofit sector. For Claire Axelrad, J.D., CFRE however, it’s the main topic of conversation. As a consultant, speaker, and coach for nonprofit leaders, Axelrad assists organizations as they talk about and set up their fundraising and marketing processes. Although she didn’t start out working with nonprofits, the switch seems to have been a natural progression. Axelrad began her professional life as an attorney looking to help others. In the actual work, however, she didn’t find this desire being fulfilled.

Amy Sample Ward is the CEO of NTEN, a nonprofit organization that serves as a resource for other nonprofits seeking to use technology more efficiently. NTEN offers a variety of services, including online training, conferences, and online groups to facilitate discussion among nonprofit technology professionals.

You may have heard about the changes Google has initiated to the Ad Grants program that became effective on January 1, 2018. If you are a client of Nonprofit Megaphone, bookmark this page for an interesting read at a later date. We are handling every single change that has come down from Google for Nonprofits for you! However, if you are a member of one of the 35,000 nonprofits affected who is managing their own AdWords Grant account, you may be wondering exactly what these new standards could mean for your organization. Nonprofit Megaphone has outlined a simple guide to the new changes along with some of the obstacles that could be in your path as you navigate these changes.

In NPM’s “Top 5 Social Media Tips” article, creating an Instagram account was our #1 recommendation. Why Instagram? The statistics speak for themselves! The platform has over 700 million users, and 200 million of those users visit at least one business profile per day. Continually growing, Instagram allows brands to interact with users in unique ways that generate engagement.

In our view, choosing the right “theme” (or template) is the most important step when you create a website for your nonprofit on WordPress. We have a number of tips and tricks to remember when selecting your theme, which we have summarized in this article.