Nonprofit Marketing Resources

From donor retention to virtual fundraisers to event participation and more, email marketing campaigns can keep people informed on what your organization is doing. Would you like to see better donor email open rates? With a process in place, your messages will come together more easily and be more effective.

Google is one of the largest, most profitable companies in the world, so it may be strange to learn that they have a program within the company dedicated entirely to nonprofits: Google for Nonprofits. This program offers useful tools for nonprofit organizations to use…all for free.

Email marketing is an invaluable tool for any nonprofit organization. But a big hurdle to getting your emails read is getting them opened in the first place. If you are looking to make truly impactful improvements to your nonprofit 501c3 email marketing program you want to start where your recipient starts — right at the beginning. Achieving consistent, healthy email open rates is essential to any successful email marketing effort. After all, you can’t get clicks and donations if people aren’t opening your emails in the first place!

No matter if you’re a for-profit business or a charitable nonprofit organization, staying up-to-date on what is happening in your specific field is vital in order to be successful. Strategic planning for nonprofits is one of the best ways to do this is to keep track of what industry leaders are doing and how they are adapting to the current landscape of your field.

There is a beautiful harmony created when a nonprofit and a corporation team up to promote a cause. It can build a two-way street that lasts for years to come. When done right, cause-related marketing leads to success on both sides. Let’s dive into what exactly this means and how it can help your nonprofit.