Nonprofit Marketing Resources

Email marketing is an invaluable tool for any nonprofit organization. But a big hurdle to getting your emails read is getting them opened in the first place. If you are looking to make truly impactful improvements to your nonprofit 501c3 email marketing program you want to start where your recipient starts — right at the beginning. Achieving consistent, healthy email open rates is essential to any successful email marketing effort. After all, you can’t get clicks and donations if people aren’t opening your emails in the first place!

No matter if you’re a for-profit business or a charitable nonprofit organization, staying up-to-date on what is happening in your specific field is vital in order to be successful. Strategic planning for nonprofits is one of the best ways to do this is to keep track of what industry leaders are doing and how they are adapting to the current landscape of your field.

There is a beautiful harmony created when a nonprofit and a corporation team up to promote a cause. It can build a two-way street that lasts for years to come. When done right, cause-related marketing leads to success on both sides. Let’s dive into what exactly this means and how it can help your nonprofit.

You’re on a ladder to success and a grant is that next rung. Grants provide the extra bit of support to keep your organization going strong. There are countless opportunities out there—it’s all about finding one that best suits your nonprofit. They range from government grants to private, often in the form of foundations. Competition can be fierce when applying, but don’t fret, there are plenty to go around. Let’s look at some of these grants and explore the basics of your grant proposal.

Twitter is one of the chief tools every organization can use to connect and engage with the public. It’s designed for short interactions and long-term relationships alike, and nonprofits can use this in incredible ways to build community and awareness.