Nonprofit Marketing Resources
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Marketing
The Nonprofit’s Guide to Gaining Twitter Followers
Twitter is one of the chief tools every organization can use to connect and engage with the public. It’s designed for short interactions and long-term relationships alike, and nonprofits can use this in incredible ways to build community and awareness.
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Best Practices
Get the Most out of Your Nonprofit’s Website
First impressions mean a lot, especially in the digital world. Your nonprofit’s website is the face that greets potential donors, volunteers, and even staff members. You want to make sure it stands out and opens the door for these newcomers to visit and stay awhile. There are a few basic elements that make up a successful website.
4 min read
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Best Practices
How and Why to Make a Succession Plan
When a board president or executive director leaves an organization, the vacuum left by this departure often causes chaos or even the collapse of a nonprofit. A succession plan lets leaders empower the next generation to fill these vacancies and ensure the nonprofit thrives despite the departure of certain vital figures.
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Technology
How to Get the Most out of a Volunteer Database
Volunteers form the backbone of nonprofits: they support events and fundraisers, perform administrative duties, and contribute a variety of skills to an organization. But managing them can be difficult as an organization grows, which is why most nonprofits use some form of volunteer database software to keep track of them all.
4 min read
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Best Practices
How to Form a Nonprofit Board of Directors: The Basics, Duties, and Responsibilities
In many ways, a nonprofit is only as successful as its board of directors. Without proper vision, planning, oversight, and execution, a nonprofit can unfortunately fail. But how do you form a nonprofit board?
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