Project Description

The Little Market

Fair Trade to Fight Poverty

3000+

New People Engaging with The Little Market Website per Month

7.4%

Click Through Rate on Ads

80+

Fair Trade Product Orders from Ads per Month

FAIR TRADE TO FIGHT POVERTY

Founded in 2006 by two friends, Lauren Conrad and Hannah Skvarla, The Little Market is a fair trade shop that showcases beautiful products handmade by artisans from around the world. The organization not only provides the opportunity for these artisans to sell their products, but also provides design insights to help partners display their unique skills and culture through their products.

The Little Market provides opportunities for these artisans to improve the quality of life in their communities, including literacy workshops, business training, and health programs. As a result, women from these communities are able to bring in income to care for their families and send their children to school.

Partnering with Nonprofit Megaphone to manage their Google Ads has brought great results for The Little Market. Most remarkable is that they see a roughly 80 orders from ads per month – which means that artisans from around the world are getting the income they need and deserve from their quality workmanship. They’ve also had 3,000 new people visiting their website monthly from ads: word is getting out about this unique online market. NPM is proud to partner with such a great organization helping artisans all over the world.

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