Project Description

Shambhala Mountain Center

Grounding People in Wisdom

900+

New People Engaging with the Organization’s Website per Month

9.44%

Click Through Rate on Ads

30+

Retreat or Program Registrations per Month from Ads

GROUNDING PEOPLE IN WISDOM

The vision of Shambhala Mountain Center (shambhalamountain.org) is “To serve as a catalyst in the creation of an enlightened society—one grounded in wisdom and kindness towards individuals, community and the natural environment.”

The Center accomplishes its mission of bringing people together to facilitate transformative experiences through a variety of programs and retreats. Participants pay tuition for these programs, allowing the work of the Shambhala Mountain Center to be sustainable. Shambhala Mountain Center partnered with Nonprofit Megaphone to use the Google Ad Grant to increase exposure and awareness for its offerings and drive new retreat bookings.

The impact has been extraordinary. During Shambhala Mountain Center’s trial alone, Google Grant ads run by Nonprofit Megaphone drove 30+ program bookings. With an average revenue of $500/booking, digital marketing is quickly becoming a fantastic channel for expanding the organization’s impact.

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